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Additionally, the rapid pace of Digital campaigns transformation causes unanticipated complexity and chaos, making performance marketing strategies vulnerable to disruptions brought on by new technologies and trends, necessitating ongoing creative reincarnations. ...........................
The effectiveness of performance marketing is primarily assessed in relation to the complex field of marketing using meticulously chosen metrics that serve as the basis for strategic potency assessment. Magnanimously, the majority of academic research suggests suggestive evidence that clarifies the positive impact these strategies have, despite paradoxical assertions that they have a negative impact and suggesting an intriguing explorative environment that supports this investigation. ..........................................
However, the linear return calculation brought on by marketing investment frequently leads to overly simplified results.
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