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The discourse does not claim to discount the relevance of traditional marketing when arguing for the debated superiority of video marketing. In some areas of market penetration, print and other media still have an unbreakable hold. However, video marketing appears to be on solid ground as the digital revolution ushers in a new era of change and accelerates business growth. ..........................................
The degree of connectivity that video marketing promotes is a key factor that distinguishes it as the entrepreneurial locomotive's driving force. Videos act as a visual tableau in addition to textual and graphic content, evoking strong emotions more effectively than written or static images.
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