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Net Promoter Score (NPS) segments are essential for understanding customer loyalty and identifying areas for improvement. NPS divides customers into three categories: Promoters, Passives, and Detractors. Each segment provides unique insights into customer sentiment and behavior, helping businesses tailor their strategies.

Promoters are enthusiastic customers who actively recommend your brand, driving growth through word-of-mouth. Passives are satisfied but not loyal enough to promote, representing an opportunity to enhance engagement. Detractors, on the other hand, are dissatisfied and may harm your brand’s reputation if their issues are not addressed.

This guide explains how to analyze NPS segments, identify patterns, and take actionable steps to improve your score. Learn how to convert Passives into Promoters and address the concerns of Detractors effectively. By leveraging NPS insights, you can boost customer satisfaction, enhance loyalty, and ultimately increase revenue.

Whether you’re in customer service, marketing, or management, understanding NPS segments will help you create a customer-centric strategy that delivers results. For more information please visit: https://surveykiwi.com/web/features/nps

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