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The market opportunities in current days are becoming widely diversified and highly volatile as organizations globally are consistently engaged in business expansion and risk mitigation. Thus, predicting and forecasting the business potential becomes an ever-complex task. There could be various reasons for this unpredictability, such as supply chain delays, de-risking China, changing government policies, and other macro-micro factors. For market analysts, these are creating several challenges for practical forecast; a few are listed below.

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