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Marketing & Advertising
Paid search, often referred to as Pay-Per-Click (PPC), and organic traffic through SEO are distinct digital marketing strategies, each with its own objectives and mechanisms. While they do not directly drive organic traffic, they can have interconnected effects that benefit your website's overall visibility.
Quality Score: In PPC, the quality of your landing pages and the relevance of your content impact your Quality Score, which influences your ad rankings. Improving landing page quality can also enhance your SEO, as Google appreciates well-structured, user-friendlypages.Visit Best Digital Marketing Companies in Chennai
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