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A technical SEO checklist is essential for ensuring that your website is search engine friendly and can be easily crawled and indexed by search engines. Here is a comprehensive technical SEO checklist for website optimization:

1. 
   

   Mobile-Friendly Design:

   
   
   
   
   • Ensure your website is responsive and provides an optimal user experience on mobile devices.
   
   
   • Use Google's Mobile-Friendly Test to check if your website meets mobile usability standards.
   
   
   
   


2. 
   

   Page Speed Optimization:

   
   
   
   
   • Minimize server response time and reduce page loading time.
   
   
   • Compress images and enable browser caching to improve website speed.
   
   
   • Use tools like Google PageSpeed Insights to analyze and optimize page speed.
   
   
   
   


3. 
   

   XML Sitemap:

   
   
   
   
   • Create and submit an XML sitemap to search engines to help them crawl and index your website efficiently.
   
   
   
   


4. 
   

   Robots.txt:

   
   
   
   
   • Check your website's robots.txt file to ensure that search engines can crawl the essential pages and exclude irrelevant ones.
   
   
   
   


5. 
   

   Canonicalization:

   
   
   
   
   • Use canonical tags to avoid duplicate content issues and consolidate page authority.
   
   
   
   


6. 
   

   HTTPS and SSL:

   
   
   
   
   • Ensure your website uses HTTPS encryption with an SSL certificate for a secure browsing experience.
   
   
   • Use tools like SSL Labs to check the SSL certificate configuration.
   
   
   
   


7. 
   

   Structured Data Markup (Schema.org):

   
   
   
   
   • Implement structured data markup (JSON-LD or microdata) to help search engines understand the content on your website better.
   
   
   
   


8. 
   

   URL Structure:

   
   
   
   
   • Use descriptive and SEO-friendly URLs with relevant keywords.
   
   
   • Avoid using dynamic URLs with excessive parameters.
   
   
   
   


9. 
   

   301 Redirects:

   
   
   
   
   • Implement proper 301 redirects to handle broken links and redirect users and search engines to the correct pages.
   
   
   
   


10. 
    

    Canonical URLs:

    
    
    
    
    • Use canonical tags to indicate the preferred version of duplicate pages.
    
    
    
    


11. 
    

    H1 and Header Tags:

    
    
    
    
    • Use unique and descriptive H1 tags for each page and optimize header tags (H2, H3, etc.) for content hierarchy.
    
    
    
    

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